阿德莱德代写assignment:社交媒体

2019-06-20 00:26

社交媒体是基于web或移动的共享和讨论信息的工具。费列罗可以利用强大的社交网站来吸引客户。facebook、twitter、MySpace、LinkedIn、YouTube等社交网站可以提供廉价但强大的在线营销。费列罗应该创建复杂的页面来吸引用户。它可以考虑允许用户在这些网络中购买产品，或者提供链接，让用户只需点击一下即可购买。额外的机会包括BlogTalkRadio等平台上的在线广播节目。这是很好的媒体直接与客户联系,得到他们的反馈关于产品和建立一对一的关系,在6.08亿年底的2010人积极使用像facebook这样的社交媒体.Delight现有客户和创造高的生活时间的忠诚。对于像费列罗这样的奢侈品来说，重要的第一件事是找到盈利的客户，然后努力与他们建立长期的关系，因为留住现有客户比收购新客户更便宜(kotler & Armstrong, 2012, p. 36)。要做到这一点，CRM是许多公司使用的最佳技术。CRM (customer relationship management, CRM)是一个信息产业，它利用方法、软件和互联网功能来管理关于客户的详细信息，并仔细管理客户的接触点，以最大化客户忠诚度(kotler & Armstrong, 2012, p. 143)。它由复杂的软件和分析工具组成，集成来自所有来源的客户信息，并对其进行深入分析，应用结果来建立强大的客户关系。因此，regency, frequency monitory value (RFM)被用来识别最好的客户。公司应该注重高客户生命周期价值(CLV)，并使用方法来处理他们喜欢。
阿德莱德代写assignment:社交媒体
Social Medias are web or mobile based tools for sharing and discussing information. Ferrero can tap into the powerful networking sites to drive customers. Social networking sites like face book, twitter, MySpace, LinkedIn, YouTube can provide inexpensive but powerful online marketing. Ferrero should create sophisticated pages to attract users. It can think of allowing to buy products in these networks or can provide link that will allow them to buy in a click go. Additional opportunities include online radio shows on platforms such as BlogTalkRadio. This is very good media to be in direct touch with customers and getting their feedback about the products and building one to one relationship where around 608 million at the End of 2010 people were actively using social media like facebook .Delight existing customers and create high life time loyalty. The first thing important for a luxury product like ferrero is to find out the customers who are profitable and then try to create a long relationship with them as it’s cheaper to retain existing customers than acquiring new one (kotler & Armstrong, 2012, p. 36). To do this CRM is the best technology used by many companies.CRM (customer relationship management) is an information industry to manage detailed information about the customers and carefully manage customer’s touch point to maximise customer loyalty using methodologies, software, and Internet capabilities (kotler & Armstrong, 2012, p. 143).It consists of sophisticated software and analytical tools to integrate customers information from all sources and analyze them deeply and apply results to build strong customer relationship. So regency, frequency monitory value (RFM) is used to identify the best customers. The companies should focus on high customer life time value (CLV) and use methods to deal with them like.

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